
Superior III
Superior III – Menswear Collection Design & Development.
This project highlights leadership in menswear fashion design, end-to-end product development and production management.
#Research #Concept #Design #Tech Packs #Product Development #Fitting #Sampling #Production Management #Quality Control #Pricing

Apparel Wear and Accessories.
Menswear.
As Head of Fashion Design and Production at Stay Cold Apparel,
I developed the Superior III menswear collection together with the company’s CEO.
The project included research, concept and collection planning, design, technical pack development, sampling, fittings and garment development, communication and management of external production partners, quality control, material sourcing and management, and pricing.

In this collection we combined embroidery and screen prints with each other.
The collection. Superior III
The thrid Superior Collection for Stay Cold Apparel inclueded 5 apparel garment pieces and two Accessories and Sticker Designs. Two T-Shirts, one Mesh Shirt, one Mesh Shorts, one Hoodie, one Crewneck, one transformable Longsleeve (transformable into T-Shirt), one Shorts and one Trackpants. Further the collection featured a Neck-Wallet Design, Cap Design and a Sticker Pack with 5 Sticker designs.



Mesh set incluedes Mesh Top and Mesh Pants inspired by Sport Tricots.
Design: Sarah Hanisch and CEO Maximilian Abraham
Development and Production Coordination: Sarah Hanisch
Models: Rene Wong
Director/DOP/Edit: John Miller
Art Director: Marta Pang
2nd Unit Operator: Fritz Tsai
Styling: Sarah Hanisch, Antonia Kuskowski
Skateboarders: Louis Haasler, Jannis Kriz
Electrician: Jack Grewe
Lighting assistants: Gáspár Bálint Justin Marsh







































































