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Superior III

Superior III – Menswear Collection Design & Development.

This project highlights leadership in menswear fashion design, end-to-end product development and production management.

#Research #Concept #Design #Tech Packs #Product Development #Fitting #Sampling #Production Management #Quality Control #Pricing

Apparel Wear and Accessories.

Menswear.



As Head of Fashion Design and Production at Stay Cold Apparel,

I developed the Superior III menswear collection together with the company’s CEO.


The project included research, concept and collection planning, design, technical pack development, sampling, fittings and garment development, communication and management of external production partners, quality control, material sourcing and management, and pricing.

In this collection we combined embroidery and screen prints with each other.

The collection. Superior III

The thrid Superior Collection for Stay Cold Apparel inclueded 5 apparel garment pieces and two Accessories and Sticker Designs. Two T-Shirts, one Mesh Shirt, one Mesh Shorts, one Hoodie, one Crewneck, one transformable Longsleeve (transformable into T-Shirt), one Shorts and one Trackpants. Further the collection featured a Neck-Wallet Design, Cap Design and a Sticker Pack with 5 Sticker designs.

Mesh set incluedes Mesh Top and Mesh Pants inspired by Sport Tricots.

Design: Sarah Hanisch and CEO Maximilian Abraham

Development and Production Coordination: Sarah Hanisch

Models: Rene Wong

Director/DOP/Edit: John Miller 

Art Director: Marta Pang 

2nd Unit Operator: Fritz Tsai 

Styling: Sarah Hanisch, Antonia Kuskowski 

Skateboarders: Louis Haasler, Jannis Kriz 

Electrician:  Jack Grewe 

Lighting assistants: Gáspár Bálint Justin Marsh


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