UNDERWEAR Drop.
Underwear Drop – Capsule Collection Design & Production Management.
This project highlights senior-level fashion design leadership, underwear capsule collection development and production management.
#Research #Concept #Design #Tech Packs #Trim Design #Packaging Design #Product Development #Fitting #Production Management #Quality Control #BOM #Contribution Margin #Pricing
Underwear and Packaging Design.
Mens- / Womenwear.
As Head of Fashion Design, Production and Studio Lead at NAKT Studio,
I developed an underwear capsule collection together with my fashion design and fashion management teams.
The collection was created in close collaboration with the NAKT Studio CEO and included
concept development, garment design, technical pack creation, sampling processes,
fittings, garment development, production communication, price calculation and negotiation with manufacturing partners.
Furthermore I developed a custome packaging design for the male and female underwear sets to be sold in pairs.
The designs were developed in 5 sizes from XS-XL
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Tech packs.
For the underwear piecess I developed a custom trim artwork design for the elastics.
Tech packs.
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The collection.
The capsule collection inclueded three designs separated into two sets. One female set with bra and string, another set for men with two boxer shorts. The sets were soled in custome designed packaging.
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Design: Sarah Hanisch and CEO Moritz Danner
Product Development: Sarah Hanisch
Photographer: @Indigo_lewisohn
Models: @Paula__brasil @davidataylor24 @savagexaphrodite